Insights
Notes from 19 years in the messy middle.
Straight talk on marketing operations, RevOps, HubSpot, and AI — from inside the systems nobody sees until they break.
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The index
Start here.
Aligning Your GTM Teams in HubSpot
Core RevOps POV: one funnel, one system of record, and the alignment rituals that keep marketing, sales, and success rowing together.
Driving CRM Adoption with the Sticky Methodology
Notes from a RevOps community session on making the CRM the place work actually happens — instead of the place data goes to die.
Introducing Press Release Pro: Your AI Publicist
The AI lane: turning big news into real media coverage with an AI-assisted workflow for easy media content.
RevOps Webinar: Lessons from the Field
What actually moved pipeline — field notes from a RevOps webinar on systems that survive contact with reality.
The newsletter
Whatchasay, Jazz?
Strategy notes from 19 years in the messy middle of marketing and revenue. Occasional, useful, zero fluff.
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