In browsing the web, I stumbled across a few tools to help you get the word about your brand. Brands no longer have to rely on news outlets to get out information about their businesses. That’s what social media and content marketing is for.

Here’s some tools to boost your content marketing and build awareness about what’s going on in your company:

1. You like video and Twitter? Try Tout. Tout is a tool that allows you to capture 15 second videos for sharing across popular social media tools.

2. Want your story out there ready to be read and picked up by media? Try PitchEngine. Create a free or paid account and create your own announcements and new releases optimized with images and let folks find out about you there.

3. So you wanna go viral? Try Cision Social Publishing. This tool allows for simple content sharing, company news rooms and catapults social sharing of your content and as news spreads, your SEO increases. Check out their video here:

Try them out and tell me how you like them.